Ghosts

Why is it that everyone is suddenly talking about ghosting? And why does it bum me out so much? I guess there's not really anything new in it, except for the fact that technology makes it that much more obvious when one is being ghosted (ie: you can't tell yourself someone has probably died or at least been temporarily hospitalised and unable to reach a phone when you can see them posting photos of their Sunday brunch on Instagram). But it strikes me as incredibly cruel. I've lost a couple friends, one of whom meant a lot to me, when they eventually just... failed to respond to my texts/emails and that was brutal enough even though in each case the writing was very much on the wall.

I mean if the New York Times can be believed people are actually doing this - 

In a less dramatic but similarly confounding fashion, Aaron Leth, 29, a fashion editor, found his texts unanswered when a man he had been dating for a month disappeared after he and Mr. Leth had bought the ingredients for a dinner they planned to cook later that evening. “He went home to take a nap and said, ‘I’ll call you,’ ” Mr. Leth said. “I’m still waiting, two years later.”

Okay, sure, the way it was written made me laugh. But still, dude: that's coooold.